[ELLE Voice] Denise Sandquist: Creativity changes stereotypes

From a young age, we are often taught to `show off your beauty and hide your ugliness`.

Fika honors the `true` stories behind each individual with their own authentic beauty, as well as inspires you to shine and be proud of your own shortcomings and love yourself.

In recent years, dating on apps has gradually become popular.

In Vietnam, there still exists a stigma against dating applications, while online dating culture has been established in Europe for a long time.

For me, being able to let others take care of me is more difficult than taking care of myself.

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How to create a completely new platform in the almost saturated dating application market?

Be creative and put yourself in the user’s shoes.

I think `real connection`, `real experience` will be the keywords that make the difference.

It seems like you pay quite a lot of attention to optimizing content and experience to take care of a highly demanding user group?

I understand the need to meet `the right person` so that every moment is not wasted or the risk of breakup is minimized.

A unique point that Fika brings to users in the future is the `Self-development` feature.

Denise Sandquist was born in 1991 in Hanoi and was adopted by a Swedish couple when she was just 3 weeks old.

The image of a female startup founder often includes creative and strong words.

I think it’s both.

We also need to rest and feel that we can truly rely on someone, rather than having to worry about everything all the time.

ELLE Voice

[ELLE Voice] Chi Nguyen: `For creativity, discipline is freedom`

As the CEO of a dating app, what do you think about the current situation where many women are afraid of love and only want relationships that stop at the dating level?

People often think that a girl chooses to be single because she is afraid of pain, afraid of having her heart broken… But I think that girl wants to feel free, independent and somewhat in control of her life without

You will never find what you deserve if you don’t really know what you want.