“In design, to please myself is the most difficult because I am an aesthetic person and always set my requirements much higher than those of my customers, so when I make products, I have never met customers.
In the world of Vietnamese culture, art and fashion, Vivek Chaudhary, who comes from the city of Udaipur in the state of Rajasthan, India, is an unfamiliar name with his contemporary jewelry product line under the VivekKevin brand launched in 2009.
In the world of Vietnamese culture, art and fashion, Vivek Chaudhary, who comes from the city of Udaipur in the state of Rajasthan, India, is an unfamiliar name with his contemporary jewelry product line under the VivekKevin brand launched in 2009.
In the world of Vietnamese culture, art, and fashion, Vivek Chaudhary, who comes from the city of Udaipur in the state of Rajasthan, India, is a familiar name with his contemporary jewelry line under the brand VivekKevin, launched in 2020.
In the world of Vietnamese culture, art, and fashion, Vivek Chaudhary, who comes from the city of Udaipur in the state of Rajasthan, India, is a familiar name with his contemporary jewelry line under the brand VivekKevin, launched in 2020.
In the world of Vietnamese culture, art, and fashion, Vivek Chaudhary, who comes from the city of Udaipur in the state of Rajasthan, India, is a familiar name with his contemporary jewelry line under the brand VivekKevin, launched in 2020.
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Marble stone surface imported from India with interwoven colors looks like a unique water-color work.
According to indigenous Indian culture, what meaning does the color of Marble convey, such as feng shui (feng shui) elements as the Chinese often pay attention to when building houses?
The world’s general demand prefers to use white, because it is a safe solution.
After more than 10 years of `fighting` in the Vietnamese market, which considers Marlbe a luxury material, do you see good signs from this market?
Vietnamese people are used to using marble because of its hardness, shine, and constant color, but the demand for Marble is increasing, currently accounting for about 15%, the remaining 85% of demand still uses granite.
It is known that Vietnam also has a Marble quarry, but for what reason is this product quite unfamiliar to domestic consumers?
Vietnam has white marble reserves in Yen Bai, the second largest in the world after Greece (Macedonia ranks third).
Different stone veins, diverse textures, rich sizes, beautiful and durable shine… what special impressions do these characteristics of Marble when combined in architectural decoration bring?
If Marble stands alone, it still has the prestige of an independent material, if combined with other materials such as ceramic, wood, stone, metal, concrete… in common positions in construction such as floors,
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Diverse array of colors from Vivek Chaudhary’s Marble creations.
This is an expensive material, so when carrying out projects, do you choose risky solutions to create unconventional ways, or choose a safe path as per common taste?
I am not afraid of applying or using new or different things, so when I accept any project, I am always confident to choose and express different colors in architecture and decoration.
What is success to you?
In marble making, the most important thing is to choose materials that people do not expect. When creating a product, it must be surprising, that is part of success.
Thank you for giving ELLE Decoration this interesting conversation!
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